In 1978 Jim’s Worm Farm was born. Worm beds were tended to, and packaged up by family members. Jim was in high school and would deliver the bait to the Bluewater Lake area. Customers started asking for other fishing supplies, and Jim had met Dixie, his future wife, in high school and began working together. Purchasing supplies and the small building began growing as rooms and inventory were added. Jim had routes all over NM and delivered the orders. Dixie meanwhile shipped out of state and did the Albuquerque deliveries. Dixie was a multi tasker and did all the ordering and receiving. At one point, we brought Jim in off the road and we worked side by side to take care of our customer base that had grown exponentially. We would deliver big spring orders in person and UPS the rest. In 2000 we moved into a 5,000 sq ft building. We sold and retired in 2016. –Jim and Dixie
In 2016, Matt Van Sickle purchased Jim’s Bait and Tackle and continued the rich legacy. Matt partnered with Becca and together, they supported independent fishing retailers across the southwest.